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M2080-241 IBM Enterprise Marketing Management Sales Mastery Test v1

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M2080-241 exam Dumps Source : IBM Enterprise Marketing Management Sales Mastery Test v1

Test Code : M2080-241
Test title : IBM Enterprise Marketing Management Sales Mastery Test v1
Vendor title : IBM
: 30 real Questions

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IBM IBM Enterprise Marketing Management

Centerbridge partners to purchase IBM’s advertising platform and commerce software | killexams.com real Questions and Pass4sure dumps

Apr 10, 2019

Joyce Wells

Centerbridge partners and IBM maintain fashioned a definitive agreement under which money informed with the aid of affiliates of Centerbridge will acquire IBM’s advertising platform and commerce utility offerings.

The transaction is expected to shut in mid-2019, province to completion of regulatory reviews and usual closing conditions. 

After closing, Centerbridge intends to form a standalone trade to exist able to bring a modern, comprehensive portfolio of options to satisfy the CMO’s largest challenges across marketing and promoting. The enterprise will furthermore advertise a new identify and company identification, which can exist launched after close.

IBM’s advertising and commerce software choices encompass:

  • campaign Automation
  • advertising Assistant
  • Media Optimizer
  • consumer adventure Analytics
  • content Hub
  • real-Time Personalization
  • personalised Search
  • widely wide-spread habits alternate
  • intelligent Bidder
  • cost & promoting Optimization
  • funds Gateway
  • the new trade may exist led with the aid of brand Simpson as CEO, after the closing, along with other key IBM executives, and will stream its headquarters to manhattan city. Simpson is at present VP, providing administration and approach, for the IBM advertising platform and commerce choices.  Centerbridge additionally plans to set up a board of directors for the brand new company.

    fiscal phrases and stipulations of the transaction were now not disclosed. 

    For extra information, talk over with www.centerbridge.com and www.ibm.com.


    IBM Introduces New facets to IBM Connections—the trade gregarious network | killexams.com real Questions and Pass4sure dumps

    IBM has announced that it will add new capabilities to the commercial enterprise gregarious network permitting less demanding collaboration among the many personnel and a simple onboarding journey for the brand new employees. This new version of IBM Connection integrates with IBM Cloud Storage which empowers companies to scale their storage wants according to usage while minimizing the storage prices.

    IBM Connections 6.0 has been revamped to characteristic content material which is most positive for the consumer’s network. This function called Orient Me leverages an API-pushed architecture and brings the most apposite suggestions which an audience can interact with, hence presenting an interactive adventure. The expertise additionally ensures a “Touchpoint” undergo for the users facilitating a less complicated system of onboarding. New employees can odds from simple logins, supervene colleagues, and connect communities to work successfully. Designs can furthermore exist copied from current communities which helps redeem time whereas developing new workspaces and enables for improved community administration.

    employees evolve in the approach they speak and the media they use. therefore, the file distribution services exigency to normally evolve with the personnel. IBM Connections offers a consumer-pleasant interface and a computing device sync which makes it effortless to entry data. With more convenient how one can upload colossal data, access to new enhancing features in the File Viewer, flush textual content editor, and enhancements in search, users can collaborate data in a conducive atmosphere.

    furthermore, IBM Connections provides businesses with a gregarious community which leverages analytics throughout channels such as wikis, blogs, recreation streams, and extra. It allows the personnel to collaborate and connect with each and every different via one interface.

    With the proliferation of statistics, businesses maintain foster to recognize that it is of essential importance to shop, catch, and analyze records both for their present and future personnel. Now there's a brand new respond for IBM Connection which stores workload of gregarious statistics and additionally offers organizations entry to guidance for brand spanking new discovering and analytics. The newest edition of IBM Connections should exist attainable in opposition t to the conclude of this month.


    HCL's DRYiCE Beefs Up AI, Cloud choices For enterprise Channel companions | killexams.com real Questions and Pass4sure dumps

    DRYiCE, the application arm of IT systems integrator HCL applied sciences and the eventual domestic of the IBM application trade HCL is acquiring, is preparing principal upgrades to a few of its synthetic intelligence-based mostly operations and administration application.

    "We're looking at their products, and re-inventing some to consist of the latest in AI and cloud," spoke of Amit Gupta, DRYiCE's senior vp and world head.  

    Lisle, ill.-based mostly DRYiCE is the fastest-transforming into a allotment of Noida, India-primarily based HCL, and turned into shaped most effectual in 2018, illustrious George Commons, global head of DRYiCE channels.

    [Related: 7 Things To Know About The $1.8B IBM-HCL Technologies Deal]  

    "We're a new software startup with an $eight billion trade at the back of it," Commons instructed CRN.

    DRYiCE is divided into two leading groups, Commons stated.  

    the first is the product and platform company, that allows you to eventually exist the home of a big allotment of the IBM application portfolio that HCL in December agreed to buy in a deal value about $1.eight billion.

    protected in the acquisition are such IBM products as IBM Appscan, a protection-concentrated utility for making a choice on and managing vulnerabilities in mission-critical purposes; IBM BigFix endpoint administration and protection application; IBM Unica, a cloud-based mostly enterprise advertising automation utility; and IBM WebSphere Commerce, an omni-channel commerce platform for B2C and B2B companies.

    IBM is additionally promoting to HCL its IBM WebSphere Portal, a platform for setting up trade net portals to serve organizations deliver highly personalized gregarious undergo to purchasers; the IBM Notes and IBM Domino collaborative customer/server application platform; and IBM Connections, a platform for integrating email, undertaking and task management, rapid messaging, and file and doc sharing.

    The 2nd basic trade of DRYiCE is the construction of its personal intellectual property concentrated around cloud and synthetic intelligence, Commons spoke of.  

    This pile is based around AI operations, services orchestration, and company efficiency and trade stream monitoring, he talked about. "we are the innovation agent of HCL," he said.

    DRYiCE's evolution is headquartered round three buckets of offerings, outrageous of which are cloud-native and leverage synthetic intelligence, Gupta advised CRN.

    the first is ersatz intelligence operations that includes a set of products that infuse AI into IT initiatives, Gupta noted.  

    for example, he illustrious the enterprise's iAutomate, which allows brilliant runbook automation by utilizing proprietary natural language processing algorithms and machine studying. "it's self-discovering," he pointed out. "We deliver loads of computerized scripts, and it learns to automate more and more over time."

    This year will note DRYiCE extend the scope of iAutomate to encompass bringing in AI to maneuver community runbooks, he stated.  

    The 2nd bucket is AI-based mostly orchestration with a spotlight on provider automation, Gupta noted.

    DRYiCE has a few items during this enviornment.  

    One is Gold BluePrint, a carrier management offering for ServiceNow or Cherwell environments that lets users build a "golden blueprint" to automate an ITIL ((previously called tips technology infrastructure library) framework for standardizing IT services.

    "it's according to the work they execute with lots of of valued clientele," he mentioned. "When a customer desires to implement ServiceNow or Cherwell, they could establish Gold BluePrint on accurate of it."  

    yet another is ServiceXchange, or DRYiCE SX, which lets agencies plug and play diversified carrier suppliers and aggregate features perquisite into a separate catalog for convenient cloud automation and orchestration, Gupta talked about.

    "firms are drinking every thing as a service," he mentioned. "SX lets valued clientele throw in any doc and create a provider on it on the fly. It creates a provider deliver chain so personnel can exercise them as a provider."  

    For DRYiCE SX, the trade is planning to insert a new console in the nigh future that makes it possible for shoppers to manufacture exercise of it with out writing a separate line of code, Gupta observed. "So any one devoid of coding information can create new functions," he pointed out.

    The third bucket is enterprise movement monitoring with DRYiCE iControl as its basic offering.  

    DRYiCE iControl provides brilliant enterprise process movement monitoring in real time, Gupta observed. marketers, as an instance, can exercise DRYiCE iControl to computer screen product movements between warehouses and retail shops in precise time, or giant banks can exercise it to video pomp tens of millions of fee transactions to search for considerations.

    DRYiCE final month relaunched its MyCloud hybrid cloud existence-cycle administration product, an AI-primarily based providing for automating the entire provisioning of hybrid clouds, Gupta noted. New to MyCloud are new cloud metering and chargeback capabilities as smartly as the capacity to automate governance, he referred to.

    "for example, customers might furthermore are looking to instantly shut down a service after 90 days," he spoke of. "frequently it's effortless to provision resources, but consumers execute not flip them off."

    DRYiCE's flagship product is Lucy, a cognitive digital assistant that serves as an AI-led chatbot, Gupta stated.

    "Lucy thinks in the course of the conversations, learns from them, and gets superior over time," he stated. Three of the Fortune 20 businesses maintain deployed Lucy enterprisewide."

    Lucy changed into lately up to date to exist natural-language-processing-engine-agnostic so that it works with open- source technologies or with systems dote Amazon Alexa or Microsoft Cortana, he talked about.

    also new are forty distinctive integrations out of the field, including integrations with SAP, Oracle and Workday, Gupta observed. "simply open the box, and the integration is in-built," he observed. "Lucy may furthermore exist assiduous working inside a faith of days."

    DRYiCE offers a lot of opportunities for partners, in particular when it involves AI-pushed enterprise management, spoke of Manoj Khabe, senior director of trade administration features at Vicom computing device capabilities, a Farmingdale, N.Y.-based respond provider and DRYiCE channel companion.  

    "This goes together with what they execute at Vicom," Khabe informed CRN. "We execute IT operations and functions administration, along with IT infrastructure administration. And DRYiCE is aligned with the selfsame market leaders of the world they work with dote Splunk, ServiceNow and IBM."

    DRYiCE is a huge a allotment of expanding consumer effectivity, Khabe talked about. "each and every client is entertaining," he observed. "purchasers exigency customization. DRYiCE creates alternatives for us to give features and integration and address throe elements.  

    The addition of community runbook administration in DRYiCE iAutomate is a big deal, Khabe pointed out. "here's a broad market, and there are only a few companies which maintain the information to execute this automation," he pointed out. "we are looking forward to that."

    Vicom is additionally now taking a peer at the route to deploy Lucy with customers, Khabe observed.  

    "We definitely are looking to exercise Lucy to peer at historical data to clarify complications, apportion complications to users, note the ancient responses, and let Lucy to tackle concerns automatically," he referred to. "here is the subsequent journey for us."

    artificial intelligence is a huge buzzword, however is furthermore a really real strategy to aid decipher many consumer issues, Khabe mentioned.

    "There are a variety of opportunities for AI within the trade midmarket," he talked about. “DRYiCE makes it easy, with pre-packaged options that you would exist able to add to a portfolio and rotate into a depended on adviser to purchasers. It means that you can exist ahead-looking for consumers and serve them exist extra productive in IT automation and administration efforts."

    DRYiCE's capabilities on the Splunk platform led Conducive Consulting to exist an early associate with DRYiCE, illustrious Randy Hammelman, president of the Austin, Texas-primarily based solution company.

    Conducive Consulting's DRYiCE relationship is based mostly essentially on DRYiCE iControl in Splunk environments, Hammelman advised CRN.  

    "iControl models the trade technique," he observed. "as an example, with bank payments, there could exist 12 to 14 steps. iControl turns that perquisite into a dashboard."

    Splunk has confirmed to exist a very ample platform for gathering records and turning it into guidance, Hammelman stated.

    "We seat of attention on Splunk with iControl," he mentioned. "I feel iControl can retract us to 1,000 p.c extend devoid of batting an eye fixed."

    Commons mentioned DRYiCE's leading path to market is by route of channel companions, and the trade expects to peer 70 percent of it revenue via circuitous channels.  

    "here is a fine probability for companions," he stated. "We're including partners at a very ample cost. but most effectual these they are able to work closely with to build the business. They wish to bring a abysmal relationship with the partners."

    DRYiCE's biggest channel accomplice is dad or mum trade HCL, Gupta observed. however, that doesn't imply partners should expect channel conflict, he pointed out.

    "For any HCL outsourcing deal, DRYiCE is a huge element," he said. "HCL is usually bidding into the colossal contracts expense lots of of millions of bucks. Channel partners usually don't appear to exist at that tremendous scale. as an alternative, they retract us into the huge commercial enterprise market outdoor the big outsourcing offers."


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    Cambridge Technology Enterprises Ltd Management Discussions. | killexams.com real questions and Pass4sure dumps

    THE WORLD IS TRANSFORMING 2017

    The world is transforming and they are in the middle of the separate largest transformation the world has even seen since the Industrial Revolution nearly 250 years ago. broad Data powered by ersatz Intelligence (AI) and Machine Learning is the next natural resource, dote air, oil, water, and the convergence of broad Data and Cloud with AI and Machine Learning is a potential multi-trillion-dollar opportunity.

    AI is transforming the route businesses are defined, designed and delivered and enterprise value is captured. The trend is accelerating as a recent research from Gartner estimates that customers will exist able to manage 85 percent of the interactions with an enterprise without human intervention by 2020. In the years to come, enterprises will adopt a differentiated IT strategy by implementing AI and exploring the potential of broad Data.

    TOP STRATEGIC IT INDUSTRY FORECASTS

    • According to a new research by Salesforce ‘State of the Connected Customer, 57 percent of consumers expect voice-activated smart assistants to maintain a major or moderate repercussion on their daily lives by 2020.

    • Gartner predicts that 30% of outrageous companies will employ AI to augment at least one of their primary sales processes by 2020.

    • According to Gartner, 20% of companies will dedicate workers to monitor and guide neural networks by 2020.

    • As per McKinsey, the total annual external investment in AI was between $8B-$12B in 2016, with ML attracting nearly 60% of that investment.

    • IBM Watson forecasts a $2 trillion opening in the ML market over the next decade.

    • IDC estimates that by 2020, transactions on the internet will achieve 450 billion per day and enterprise-generated content will exceed 240 exabytes i.e. 240 billion gigabytes daily.

    • A survey by Veritas states that over 70 percent of enterprises has the feeling that cloud is no more ‘optional for companies to remain competitive. • According to IDC, 60 percent of ML will shun on Amazon, Google, IBM, or Microsoft by 2020.

    ARTIFICIAL INTELLIGENCE

    IDC predicts that the Cognitive Systems and AI market will grow from $8 Billion in 2016 to $47 Billion in 2020. Forrester predicts a 300% extend in AI investments in 2017 compared to 2016.

    "We are entering a new world. The technologies of machine learning, speech recognition, and natural language understanding are reaching a nexus of capability." –Amy Stapleton, Independent Industry Analyst : Opus Research

    Information and communications, Manufacturing and financial Services are the early adopters of AI and will note the highest growth rates driven by AI in 2035. (Source – McKinsey and Accenture Research).

    AI can manufacture immediate contributions towards critical trade decisions leading to increased profitability for the organizations. Some of the areas where the repercussion of AI can exist felt almost immediately are supply chain management, forecasting, inventory optimization and production scheduling in Manufacturing, improving efficiencies by reducing the errors in repetitive, manual tasks including credit scoring and first-level customer inquiries for financial services. AI drives significant cost, time and process-related savings rapidly for outrageous the industries. Availability of high-speed bandwidth, computing resources and growth in broad Data are the three key drivers for ersatz Intelligence and will continue to fuel AI implementation by enterprises for long term benefits.

    The current AI wave is poised to finally demolish through

    Investment in AI is growing at a towering rate, but adoption in 2017 remains low

    Machine Learning

    AI is a broad term that encompasses a lot of technologies with different capabilities to support determination making. One such technology is Machine Learning. Machine Learning implementation will grow as Machine Learning as a Service (MLaaS) and is estimated to grow from USD 613.4 Million in 2016 to USD 3,755.0 Million by 2021, at a CAGR of 43.7% from 2016 to 2021.

    ML contributions across industries cover scope of functions dote customer services, sales & marketing, production challenges, data analysis and predictive analysis for determination making. The data flush organizations maintain a limpid odds because of MLs ability to learn and help continuously.

    Exponential Data Growth in terms of unstructured data and real-time data from IoT networks, and economics of digital storage and cloud computing are growth drivers for ML across industries. According to Gartner, 80% of enterprise data is unstructured and critical for strategic trade decisions, further adding to an inevitable exigency for ML implementation.

    Big Data

    IDC estimates that worldwide revenues for broad Data and trade Analytics will grow from $130 Billion in 2016 to more than $203 Billion in 2020, at a CAGR of 11.7%. big companies will exist the primary adopters of the broad Data opportunity, expected to generate revenues exceeding $154 Billion in 2020.

    Big Data is making an repercussion across various trade operations dote customer sentiment analysis, hyper-personalized customer experiences, reducing churn rate of customers, understanding buying and media preference of customers, and fraud and risk management to mention a few. The major drivers for broad Data are trade needs of innovation, potential for new insights and growth of data in various formats with huge potential to contribute to profitability of businesses.

    Cloud

    As per Gartner, public cloud services market is poised to grow up from $209.2 Billion in 2016 to $246.8 Billion in 2017. Infrastructure as a service (IaaS) will continue to drive highest growth and is projected to grow 36.8 percent in 2017 to achieve $34.6 Billion.

    SaaS will continue to grow as second largest segment in cloud services market. Cloud services market will undergo additional claim to migrate existing in-house infrastructure to the cloud because of ersatz Intelligence and Internet of Things (IoT).

    THE CONVERGENCE IS real NOW

    Data is growing faster than ever before. According to Marketing Cloud report by IBM, 90% of the data in the world today has been created in the terminal two years alone. Today, less than 1% of the worlds data is analysed, according to Digital Universe Study. Implementing AI technologies maintain the ability to harness the replete potential of data.

    AI and Machine Learning maintain been discussed for decades but the convergence of broad Data and Cloud with AI and Machine Learning is real now for three reasons:

    a. Computing power: Computing resources available today are exceptional. With access to technologies dote AWS, Microsoft Azure, computing power is no longer a constraint.

    b. Bandwidth: Better availability of towering bandwidth has positively impacted accessibility.

    c. Data: Access to big volumes of unstructured and structured data is changing the information landscape at their disposal.

    THE PARADIGM SHIFT

    The terminal generation of trillion dollars were created out of traditional Indian IT technology businesses that were focused on back-end and costs. The next trillions of dollars will exist created by front-end innovation driven technology companies focused on value.

    AI is going to transform businesses faster than ever and the first signs of this transformation are seen in sectors like:

    Energy: Advances in disruptive technologies will note potential challenges in Energy sector getting resolved. For instance, U.S. Energy Information Administration says that buildings account for 48.7 percent of overall energy consumption, more than any other industry. Powerful computation models built on broad Data and Cloud can serve reduce dependency on energy, availability, costs and consumption.

    Lifesciences & Pharmaceuticals: The exercise of transformative technologies to understand the complexities that arise from the combination of a variety of data from areas dote clinical research, plants and animal genomics could expose completely innovative approaches to treatment of diseases.

    Data Infrastructure: There is a huge opening for Information Management in the areas dote Data storage, Fraud Detection and Prevention, Compliance Reporting, Risk Management to title a few.

    THE TECHNOLOGICAL DISRUPTION

    AI will define industries both new ones and brokendown leveraging broad Data, Cloud and Machine Learning to transform data into a valuable information asset and a catalyst for disruption. Every human life and trade in this world will exist transformed with this disruption and millions of transformative businesses will exist created. The result is a daring new world and a transformation of an brokendown world.

    ABOUT CTE

    The opening - Discovering AI is the new normal

    As the world transforms, businesses are going to conclude up with ‘haves and have-nots in the AI space. There will exist businesses with resources to implement AI solutions and exercise AI to pick up to decisions, and there will exist businesses standing quiet in the have-not space. According to a Forrester report "Predictions 2017: ersatz Intelligence Will Drive The Insights Revolution", businesses adopting AI will retract revenues worth $1.2 trillion per annum from their less informed peers by 2020. Discovering the power of AI for your trade will exist the new normal.

    Your company solves the worlds intricate and most Interesting trade challenges with AI, transforming organizations into "AI-first" leaders by enabling its customers to create AI solutions that transform their businesses and industries. Your companys products and services address outrageous the transformational AI needs of an organization — from strategic workshops and ready-to-deploy solutions, to implementation of transformative trade solutions through its AI as a Service (AIaaS) leveraging broad Data, Cloud & Machine Learning experience.

    Integrated Offerings

    Businesses exigency a lot of elements to implement AI. They exigency an element of broad Data and Cloud which is provided by Cambridge Bigdata where your company serves enterprise clients, then they exigency the elements of Cambridge Bizserve that allows to manage data, then they exigency elements of innovation offered by Cambridge Innovations that serve businesses leapfrog and most importantly, draw insights to retract the decisions, offered by Cambridge DataScience. Your companys offerings suitable together because of its understanding towards the entire lifecycle of a business.

    Building the Foundation

    In 2015, your company envisaged a two-year trade map for 2015-16 and 2016-17 to focus on three areas – pile partnerships, acquiring referenceable clients in its chosen verticals and acquiring apposite expertise in technologies. In 2016-17, your company achieved the revenues of INR 100 crores while serving marquee enterprise clients dote Schneider Electric, Hills Pet Nutrition and Iron Mountain. In the terminal two years, your company has establish together the foundation that allows it to exist better prepared to retract odds of the market opportunity.

    PARTNERSHIPS

    Through its ally network, your company gains access to the best technology framework and solutions, strengthening its delivery capabilities.

    Amazon Web Services: Your company has developed abysmal relationship with AWS spanning outrageous disciplines in the organization and has invested consistently in the AWS technology stack. Your company has successfully delivered several projects on AWSs technology, including; Redshift, SaaS applications, Dev/Test and QA environments, Architecture Design and Implementation, BI/BA, S3, Glacier and more. Your company is committed to continue pile its AWS relationship and leveraging technology for the benefit of its customers. In 2017, your company has further strengthened its relationship with AWS by achieving broad Data Competency Status, Oracle Enterprise Applications Competency Status, DevOps Competency Status and Managed Service Provider Status.

    Atlassian: As an Atlassian Solution Partner, your company will exist consulting, implementing and delivering solutions to customers, enabling them to unleash their teams potential. By leveraging products dote by JIRA Software, JIRA Service Desk, JIRA Core, Status Page, Confluence, Trello and HipChat, customers are able to quickly collaborate on various issues and undergo better project transparency.

    Apica: Apica is a leading provider of monitoring and load testing software. Your companys partnership with Apica will assist its customers to determine maximum capacity limits, monitor daily performance, establish performance benchmarks, reduce trade risks and optimize infrastructure investments, resulting in lower bounce rates and higher revenues.

    CA Technologies: Your company has joined CA Technologies ally program to leverage their broad array of leading edge solutions. Partnering with CA gives its customers access to technology and technology experts that expands and accelerates their technology adoption cycle personalized for their specific needs.

    ForgeRock: Your company has joined ForgeRocks ally program to leverage ForgeRocks identity solutions.The partnership provides both existing and new customers with an added array of application migration, evolution and managed services offerings coupled with ForgeRocks Access Management, Identity Management, Identity Gateway and Directory Services. This will serve customers that are looking for end-to-end solutions to retract odds of their replete suite of offerings.

    Microsoft Azure: Your company provides Microsoft Azure deployment and migration services to serve clients reduce cost and rapidly build, deploy and manage applications across a global network of Microsoft-managed data centers. Your company specializes in Cloud Assessment, Cloud Roadmap & Strategy, Cloud Migration and Consulting, Analytics, broad Data on Cloud and IoT.

    New Relic: Your company joined the New Relics ally program in 2014 and has been using New Relic technology since 2013. By incorporating New Relics solutions, your company benefits from an increased top line and critical product differentiation. Your company includes New Relics functionality in its offerings to provide monitoring capabilities to a big percentage of its customer base. Oracle Gold Partner: Your company has obtained Gold ally status with Oracle making it eligible to develop, sell and implement the replete stack of Oracle products and solutions.

    Pentaho: Your company has partnered with Pentaho which allows it to apply Pentahos trade intelligence offerings to meet its customers exigency for powerful trade analytics and data integration. Pentaho, a Hitachi Group company, is a leading data integration and trade analytics company with an enterprise-class, open source-based platform for diverse broad data deployments.

    Rackspace: Your company has joined the Rackspace ally Network to provide its customers with a portfolio of Hybrid Cloud solutions. Rackspace is a leading provider of hybrid clouds, which enable businesses to shun their workloads where they shun most effectively – whether on the public cloud, a private cloud, dedicated servers, or a combination of these platforms.

    Tableau: Your company has obtained the status of Preferred Alliance ally with Tableau making it eligible to integrate Tableaus software into its Cloud and broad Data solutions that it deploys to serve clients unlock the power of data. The partnership will combine the global talent pool and client achieve of your company with Tableaus breakthrough analytics technology.

    Focused on verticals: Your company has added a referenceable client in each of its verticals - Energy and Utilities, Life Sciences & Pharmaceuticals, Industrials, BFSI and Data Infrastructure.

    Certified Workforce: Your company is one of the few organizations in the world with 100 percent AWS certified Cloud Operations seat with the ability to provide 24/7 management of Public, Hybrid and Private cloud architectures.

    Certifications and Accreditations: Your company is appraised at the smooth 5 of the CMMI Institutes Capability Maturity Model Integration (CMMI) v1.3 for its services. This indicates that CTE is operating on highly "Optimized" processes. There are only~30 companies appraised at this smooth for services in India.Your company is furthermore certified withISO 9001:2008, ISO 27001:2005 which affirms that your company is highly committed to trade solutions and processes it follows in serving its clients.

    Global Presence: In line with providing its global clients access to 24/7 evolution cycle, your company reinforced its U.S. presence and expanded its offshore delivery centers in India.

    VISION 2020

    Your company is pleased to advertise its Vision 2020. For their Vision 2020, your company will focus on the following: a. Organic Growth: Over the next three years, on an average, your company expects an annual revenue of $10M approximately from each of its four growth drivers i.e. Cambridge Bigdata, Cambridge Bizserve, Cambridge DataScience and Cambridge Innovations. b. Upside from equity: Your company believes it will retract 3-5 years to generate liquidity from its investments.

    c. Inorganic Growth: Your company has the potential to explore inorganic growth opportunities.

    Your company expects that the above three revenue streams will capitulate results in the next three years to hopefully achieve $50M revenues with focus on profitability.

    OUTLOOK

    Your company gives organizations unparalleled access to cutting-edge technology by bringing together the best-in-industry using its years of expertise in pile solutions for some of the worlds largest and most innovative enterprises. Your companys expertise across multiple domains makes it the preferred choice for organizations seeking an AI ally to innovate and leapfrog the market.

    THREATS, RISKS & CONCERNS

    The potential threats and risks are usually aligned either to change in the external environment such as changes in the technology/customer preferences/business dynamics or finding the perquisite talent and retaining them. Your company is well positioned to minimize the potential identified threats and risks, and the route it does is particular below:

    Changing Technological Trends

    With the moving pace of technology and the route these variables change with time, it becomes imperative for the service provider to maintain up with the pace and adopt the learning curve. They constantly endeavor to stay ahead of the technology curve by pile capabilities to meet the current and future needs of their customers.

    Training

    At CTE, outrageous employees undergo apposite set of trainings imperative to serve the existing and future trade needs. This helps greatly minimize the risk of change of technology.

    Attracting and Retaining Talent

    Finding the perquisite benign of talent and retaining them could pose a challenge for any trade dote ours. The dynamic nature of technology, increasing claim from clients, etc., warrants the company to focus on finding the perquisite benign of talent and their retention for its existence and delivering sustainable growth. Hiring the best of the breed talent forms the core credit at CTE.

    Exchange rate risk

    A substantial allotment of the CTEs revenues accrues in US dollars, therefore inevitably exposed to fluctuations in exchange rates of foreign currency. Any major change in foreign currency exchange rates will maintain an repercussion on the companys earnings.

    Competition

    The IT Services industry is intensely competitive with local and MNC players having a sizable presence. Competitive pressure could adversely strike pricing strategy for services impacting growth and profitability. Over the years, CTE has developed abysmal domain information and delivery capabilities with skilled workforce which has made the organization to remain competitive.

    FINANCIAL OVERVIEW

    CONSOLIDATED financial HIGHLIGHTS

    Snapshot (In INR Lakhs)

    Revenue 10060.36 6582.49 53% Total Expenditure 7854.94 5439.60 EBIDTA 2205.42 1142.89 93% Tax Expense / (Tax Benefit) 376.17 (251.21) Net Profit 1688.30 905.69 86% Fixed Assets 860.96 1900.45 Reserves & Surplus 2569.02 1915.82 34%

    a. Revenue

    Revenue increased by 53% to INR 10060.36 Lakhs for the year ended 31st March, 2017 as compared to INR 6582.49 Lakhs for the selfsame epoch terminal year. b. Net Profit & Reserves and Surplus

    Net Profit increased by 86% to INR 1688.30 Lakhs for the year ended 31st March, 2017 as compared to INR 905.69 Lakhs for the selfsame epoch terminal year. As a result of extend in the consolidated profit, Reserves and Surplus maintain increased from INR 1915.82 Lakhs in FY 2015-16 to INR 2569.02 Lakhs in FY 2016-17. Accumulated losses and unamortised goodwill as on March 31, 2016 maintain been adjusted against poise of Securities Premium Account. c. Fixed Assets

    Net fixed assets stood at INR 860.96 Lakhs as on 31st March, 2017 compared to INR 1900.45 Lakhs as on 31st March, 2016. d. EBIDTA

    The EBITDA increased by 93% at INR 2205.42 Lakhs for the year ended 31st March, 2017 as compared to INR 1142.89 Lakhs for the selfsame epoch terminal year. e. Expenditure

    Total Expenditure increased to INR 7854.94 Lakhs for the year ended 31st March, 2017 as compared to INR 5439.60 Lakhs for the selfsame epoch terminal year. Out of the above, Employee cost stood at INR 4186.42 Lakhs in FY 2016-17 as compared to INR 3407.25 Lakhs for the selfsame epoch terminal year.

    STANDALONE financial HIGHLIGHTS

    Snapshot (In INR Lakhs)

    Year 2016 – 17 2015 – 16 Growth Revenue 3865.55 2945.33 31% Total Expenditure 3396.21 2463.16 EBIDTA 469.34 482.17 -3% Tax Expense / (Tax Benefit) 269.86 (245.77) Net Profit 424.36 558.50 -24% Fixed Assets 118.86 836.19 Reserves & Surplus 756.43 1309.20 -42%

    Revenue increased by 31% to INR 3865.55 Lakhs for the year ended 31st March, 2017 as compared to INR 2945.33 Lakhs for the selfsame epoch terminal year. b. Net Profit & Reserves and Surplus

    Net Profit decreased by 24% to INR 424.36 Lakhs for the year ended 31st March, 2017 as compared to INR 558.50 Lakhs for the selfsame epoch terminal year. As a result of subside in profits, and due to adjustment of accumulated losses and unamortised goodwill as on March 31, 2016 against poise of Securities Premium Account, Reserves and Surplus maintain decreased from INR 1309.20 Lakhs in FY 2015-16 to INR 756.43 Lakhs in FY 2016-17. c. Fixed Assets

    Net fixed assets stood at INR 118.86 Lakhs as on 31st March, 2017 compared to INR 836.19 Lakhs as on 31st March, 2016. d. EBIDTA

    The EBITDA decreased by 3% at INR 469.34 Lakhs for the year ended 31st March, 2017 as compared to INR 482.17 Lakhs for the selfsame epoch terminal year.

    e. Expenditure

    Total Expenditure increased to INR 3396.21 Lakhs for the year ended 31st March, 2017 as compared to INR 2463.16 Lakhs for the selfsame epoch terminal year. Out of the above, Employee cost stood at INR 2063.19 Lakhs in FY 2016-17 as compared to INR 1613.70 Lakhs for the selfsame epoch terminal year. The details of the financial performance of your company are appearing in the poise Sheet, Profit & Loss Account and other financial statements forming allotment of this Annual report.

    INTERNAL CONTROL SYSTEMS AND THEIR ADEQUACY

    Your companys board and management team monitor and manufacture enhancements to your companys systems for internal control and risk management on an ongoing basis. Your companys efforts towards this depart beyond what is mandatorily required, with energetic monitoring and review to ensure adequacy of control systems and to identify potential risks as well as recommend or implement measures to mitigate them.

    Your Company has a proper and adequate system of internal control to ensure that outrageous assets are safeguarded and protected against loss from unauthorized exercise or disposition and that the transactions are authorized, reported and recorded correctly. Your companys internal control system is adequate considering the nature, size and complexity of its business. Your companys internal control systems provide, among other things, reasonable assurance of recording the transactions of its operations in outrageous material respects and of providing protection against significant misuse or loss of company assets. These furthermore enable your company to adhere to procedures, guidelines, and regulations as applicable in a transparent manner.

    Your companys internal control systems are supplemented by an internal audit program and sporadic reviews by the management. Your company has appointed an independent audit solid as its Internal Auditors and the Audit observations are periodically reviewed by the Audit Committee of the Board of Directors and necessary directions are issued, wherever required.The existing internal control systems and their adequacy maintain been reviewed extensively during the year by internal auditors and statutory auditors. They maintain expressed an feeling that the internal control system is adequate and functioning effectively.

    HUMAN RESOURCES / INDUSTRIAL RELATIONS

    Your company is committed to create an environment of learning and development, promote internal talent and build an appreciating culture. Your Company has created platforms for recognizing and motivating employees for the ample work they execute in the organization. Sound human resource evolution policies of your Company ensures that each employee grows as an individual and contributes to the performance of your Company. It furthermore works towards pile a work culture aimed at achieving higher performance orientation.

    Our employees are their most significant and valuable assets. outrageous your Companys policies are focused towards a healthy, elated and prosperous work environment for its employees and thereby furthermore fulfill the aspirations of the people at work. Your Company along with its subsidiaries ended the year with a headcount of 317. The key elements that define their culture comprehend professional working environment, training and development, and compensation.

    DISCLAIMER

    Certain statements in this report or elsewhere in the Annual Report may hold statements concerning Cambridge Technology Enterprises Limited and its growth prospects, expected financial position, trade strategy, future evolution of the companys operations, general economy, industry structure and other developments that are individually and collectively forward-looking statements. Such forward-looking statements are not guarantees of actual results, future performance or achievements and are topic to known and unknown risks, uncertainties and assumptions that are difficult to predict. These risks and uncertainties include, but are not limited to, the performance of the Indian economy and of the economies of various international markets, the performance of the industry in India and world-wide, competition, changes in government policies or regulations of India, changes relating to the administration of the company, the companys ability to successfully implement its strategy, the Companys future levels of growth and expansion, technological implementation, changes and advancements, changes in revenue, income or cash flows, the Companys market preferences and its exposure to market risks, as well as other risks. The Companys actual results, levels of activity, performance or achievements could disagree materially and adversely from results expressed in or implied by this report. The Company assumes no duty to update any forward-looking information contained in this report.


    IBM Details Channel Plans For Netezza Data Warehouse Appliances | killexams.com real questions and Pass4sure dumps

    data warehouse appliances

    The trudge will provide resellers with a scope of sales, marketing and technical resources that IBM said will manufacture it easier to market and sell Netezza systems. IBM is furthermore offering new financing options to channel partners who resell the Netezza appliances, including zero-percent financing and supple payment options for customers.

    While Netezza largely sold its data warehouse appliances direct to customers, IBM has had its eye on the channel for selling Netezza products since it acquired the company in November for $1.7 billion. At the Netezza user conference in June IBM executives unveiled a ally recruitment endeavor for Netezza and said they expect the channel to account for 50 percent of Netezza sales within four years.

    "Business analytics is going mainstream and IBM's goal is to arm its partners with the perquisite skills and support to serve their clients retract odds of this trend," said Arvind Krishna, general manager of IBM Information Management, in a statement. "These [new] resources are geared to manufacture it simple for their partners to quickly infuse Netezza into their trade model."

    IBM has identified trade analytics as one of its strategic initiatives and has forecast that trade analytics and optimization products and services will generate $16 billion in annual sales for the company by 2015.

    Netezza's systems are based on IBM's BladeCenter servers.

    Channel partners must exist authorized to resell IBM products that foster under the Software Value Plus (SVP) program. Authorization requirements comprehend having at least two employees who maintain passed a technical mastery exam and one who has passed a sales mastery exam.

    Resellers who qualify for the SVP program are eligible for co-marketing funds for lead generation and other market planning assistance. IBM furthermore offers partners a skills bootcamp where staff can train on how to set up, manage and maintain Netezza systems. And SVP-member resellers can bring sales prospects into IBM Innovation Centers to test-drive Netezza products.

    Starting Oct. 1 the Netezza products furthermore will foster under IBM's Software Value Incentive program, which provides financial rewards for partners who identify and develop sales opportunities, but don't necessarily ply product fulfillment.

    On the financing side partners can offer zero-percent financing through IBM Global Financing to credit-qualified customers for Netezza purchases. furthermore available is 24- and 36-month financing with options that let customers match payments to expected cash flows.

    And partners can lease a Netezza system for 24 months to shun within their own data centers for demonstration, development, testing and training purposes, IBM said.

    Charlotte, N.C.-based solutions provider and IBM ally Fuzzy Logix, which supplies predictive analytics software and services to customers, "will exercise these resources from IBM to uncover global trade opportunities and deliver higher value services to their clients," said COO Mike Upchurch, in a statement.


    Laire Group Marketing Achieves HubSpot Platinum Agency ally | killexams.com real questions and Pass4sure dumps

    We maintain been able to grow their marketing agency at a remarkable rate due to HubSpot’s marketing, sales, and service tools, and they map to continue the selfsame aggressive pace through 2019.

    CHARLOTTE, N.C. (PRWEB)March 08, 2019

    After 13 years of consistently generating leads and revenue for a multitude of companies across the country, Laire Group Marketing, a Charlotte digital marketing agency, has been named a HubSpot Platinum Agency Partner. Designation as the Platinum tier within the HubSpot group of agencies is a testament to Laire Group’s achievement in using HubSpot’s software platform to drive results and deliver lasting growth for their clients.

    As a Platinum Partner, Laire Group is now favorably recommended by HubSpot to its conclude users, an inbound marketing and sales software used by more than 50,000 companies worldwide. This allows Laire Group to beta test new HubSpot tools and services, and provides access to the latest HubSpot products.

    Todd Laire, Managing ally of Laire Group, is looking forward to continued success for his agency and clients. “We are very elated to achieve the Platinum tier so soon, since they just became a Gold ally in February 2018,” Laire stated. “We maintain been able to grow their marketing agency at a remarkable rate due to HubSpot’s marketing, sales, and service tools, and they map to continue the selfsame aggressive pace through 2019.”

    The Laire Group team’s skillful mastery of the HubSpot platform, combined with their highly customized Marketing Action Plans (MAPs), allows them to continuously drive growth for their clients, as well as the agency itself. Todd Laire is furthermore the primary leader of the HubSpot User Group meetings and trainings in Charlotte, NC, hosting marketing related seminars open to trade owners and marketers to hone their digital marketing information and skills.

    About Laire Group Marketing

    Based in Charlotte, NC, Laire Group Marketing is a results-driven digital marketing agency connecting businesses with their model clients online. Laire Group develops and executes customized digital marketing strategies, content marketing, gregarious media management, sales enablement plans, and growth-driven website design and development.

    About HubSpot

    More than 52,000 total customers in more than 100 countries exercise HubSpot’s award-winning marketing automation software, services, and support to transform the route they attract, engage, and delight customers. The company is headquartered in Cambridge, MA with offices around the world.

    ###

    For more information visit the Laire Group Marketing website or supervene Laire Group on Facebook, Twitter, LinkedIn, and Instagram.



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