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COG-700 exam Dumps Source : IBM Cognos 10 Planning Application Consultant
Test Code : COG-700
Test appellation : IBM Cognos 10 Planning Application Consultant
Vendor appellation : IBM
: 88 actual Questions
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Many know-how businesses didn’t note the sharp drops linked to this recession until late 2008, however like others in the home constructing market, U.S. Lumber, which caters to purchasers together with home Depot, started feeling the ache in 2006.
but things could possess been worse. U.S. Lumber, a mid-sized commerce with about 280 employees, has weathered the recession to date, and at least probably the most americans who labor there credit the enterprise’s company intelligence device with the fact that U.S. Lumber basically made a earnings utter the passage through its most fresh fiscal 12 months -- a year when its opponents persisted to struggle to dwell afloat.
"We had been the first ones into the gap," says Felipe Herrera, an industrial engineer and MBA who heads up U.S. Lumber’s implementation of IBM Cognos commerce intelligence software at U.S. Lumber. "we're the deliver chain for housing. Their spigot begun heading down in 2006. however they made cash ultimate yr. I don’t comprehend lots of people in their industry that may affirm that."
Herrera says that he attributes the income to "being able to note things unraveling with the data, and managing their customers." Herrera says that because U.S. Lumber was in a position to recognize the downward style in actual time, it become able to react straight away to the changing market. It may recognize who became nonetheless purchasing and direct its earnings people hence.
IBM Cognos solution issuer channel companion Lodestar solutions helped U.S. Lumber with the better from Cognos 7 to Cognos eight.
Lodestar CEO Heather Cole says that while IT budgets possess modified enormously in the closing six months, now could subsist a fair greater vital time for businesses to pick up amend tips sooner to originate sooner choices. U.S. Lumber become fortunate that they already had the Cognos materiel in area.
Herrera says earlier than U.S. Lumber applied Cognos BI "it’s difficult to stand in mind since it became so horrible." Queries to the ERP gadget yielded hundreds of hundreds of strains of facts that Herrera would ought to split into multiple spreadsheets.
"loads of the decisions they made on sales courses and altering terms with customers possess been utter made on a intestine feeling," says Herrera.
however Cognos got its foot in the door at U.S. Lumber about 5 years ago when the company’s president and CFO went in the hunt for a brand fresh reply to extend upon the Microsoft outdo spreadsheets they were the usage of for planning. The commerce went with Cognos Analyst. Later, U.S. Lumber invested in Cognos BI to substitute the enterprise’s customized third-birthday celebration reply that in fact simply provided it with three graphs per day – inventory, day by day revenue and margin, says Herrera.
"when they looked at what Cognos had for BI in 2005, they saw the probability of so various issues they might Do with the data," says Herrera. "We handiest realized then they might Do much more with their own statistics. They didn’t know the passage much they had. They didn’t know how data starved they possess been until they bought Cognos BI."
whereas Herrera says it’s tough to quantify the pay off of implementing a BI gadget, he says that one ingredient the company managed to avoid become spending the $a hundred,000 quoted with the aid of the third-birthday celebration supplier for a customized application undertaking to congregate procurement data. instead, Herrera ran a pilot using Cognos to extract the identical assistance.
"businesses possess the statistics," says Cole. "but they don’t possess the tools to leverage the statistics from their functions – primarily with ERP techniques. The reporting obtainable with these programs is not the greatest, however that’s where Cognos BI basically steps up, and it allows you to record off that statistics and to subsist capable of note that one version of the certainty from varied sources"
That’s what Herrera was able to Do with U.S. Lumber’s information.
"Any BI user that has this system can Do this, however lots of people aren’t inventive and don’t understand how to leverage what they have," says Cole. "It become an illustration where Felipe may leverage the device to pick up utter of the statistics the company wanted."
Lodestar’s participation in the most simultaneous project amounted to a few short consulting with U.S. Lumber, says Cole, whereas Herrera actually did the massive lifting on the challenge. like each person else, U.S. Lumber is preserving off on expansive consulting tasks that allows you to cost expansive money, says Cole.
Cole says that Lodestar’s universal business, which specializes in Cognos implementations, nevertheless sees some offers closing, however those deals are a lot smaller than they was. corporations will flee extra pilot classes.
however pilot classes Do minister to pan out, says Cole, who adds that pretty much utter of the pilots Lodestar began with shoppers closing plunge possess now turned into fresh tasks and opportunities.
for example, many organizations wish to flood from annual forecasts to rolling forecasts, she says, as a result of return on investment (ROI) for that variety of project is terribly speedy.
"The capability to originate a higher determination is absolutely key," says Cole. "The simplest passage to Do that is to possess the amend facts attainable – and never possess 10 diverse models of the actuality."
Herrera reviews that the Cognos BI device establish in without delay, over a weekend. in addition, U.S. Lumber changed into able to exhaust Cognos BI to aid with an ERP improve.
"We used Cognos to combine recommendation from two ERPs, pulling information from both into a few SQL tables," Herrera says. "Cognos helped us through that passage and they didn’t leave out a step."
Jessica Davis covers the channel for eWeek and Channel Insider. Her expertise journalism career begun well earlier than anybody heard of the around the globe internet and has covered stints at Infoworld, electronic news/EDN, and the Philadelphia commerce Journal. Her labor has also seemed on CNN and Forbes.com. She has lined hardware, software and networking, as neatly as the company aspect of know-how. She has gained a number of journalism awards, including a countrywide ASBPE award for most efficient personnel-written column, and become named advertising and marketing computer systems hardest working tech journalist on their inaugural checklist of properly tech journalists. Jessica can also subsist reached at firstname.lastname@example.org
competition has been escalating in the consumer-relationship administration region (CRM) as behemoths like salesforce CRM, Microsoft MSFT, Adobe ADBE, Oracle ORCL, IBM IBM and SAP SAP vie to grab market share.
mainly, utter these corporations are gearing up with universal launches of products and capabilities to goal the CRM market. additional, shift in focal point of fair commercial enterprise software software and platform companies to cloud computing is intensifying competition within the area.
These groups are additionally stepping into strategic partnerships to now not most effective problem salesforce but additionally fend off competitors from fresh entrants. lately, Microsoft and Adobe joined forces to consume on salesforce, the incumbent in CRM house.
exceptionally, Adobe’s advertising and marketing utility will subsist used to learn competencies shoppers for commerce items on Microsoft-owned LinkedIn after which Microsoft's revenue application may well subsist used to immediate the deal.
salesforce Dominates CRM Market
according to IT Intelligence Markets file, the world SaaS-based mostly CRM utility market is projected to grow at a CAGR of greater than 20% over the forecast duration of 2019-2026.
Per experiences, CRM is at present the greatest and fastest growing commercial enterprise software market outpacing operating methods, ERPs (enterprise aid planning) and databases.
Coming to companies, salesforce has been a frontrunner for a very long time, as a result of its early foray into the cloud-based mostly CRM space. Shares of salesforce lower back 40% during the past yr, outperforming the S&P 500’s gain of seven.5%, as well as Microsoft, Adobe, Oracle and SAP, which gained 31.8%, 24.2%, 17.four% and 10.6%, respectively. during the equal time period, IBM misplaced 7.7%.
One-yr rate performance
We faith salesforce’s distinct cloud offerings, expanding associate base and appreciable spending on digital advertising and marketing to subsist the Important thing boom drivers. The enterprise’s approach of ordinary product launches and cloud capabilities are helping it expand clientele, thereby driving accurate-line growth. in addition, the enterprise continues to win purchasers within the international market, which in flip, is helping it carry astonishing boom internationally.
additionally, acquisitions possess utter the time been one in utter salesforce’s key boom recommendations, strengthening its residence in the CRM answer-proposing space. chiefly, the company’s acquisition of MuleSoft is an immense advantageous.
management is extraordinarily positive about enhancement of customer adventure (CX) that has aided growth of the cloud segment. Its headquarters of attention on AI and substantial growth with the launch of Einstein Analytics makes us confident. moreover, salesforce's currently-launched client 360 platform is a tailwind.
Given the initiatives, the commerce looks set to play a huge role within the enlargement of cloud computing, AI, and different more recent areas of tech innovation.
competition Heating Up
salesforce faces inelastic competitors from Microsoft and Oracle within the cloud-primarily based CRM market.
Oracle has reinforced its cloud residence via various strategic acquisitions. The commerce is striving to extend the functionalities of cloud-primarily based purposes, which bode smartly. Oracle’s circulation to ramp up its cloud choices is in sync with the company’s evolving CX approach.
Microsoft has delivered quite a few key companies like LinkedIn to its portfolio, in a bid to fortify its Dynamic CRM platform. moreover, Microsoft presents special pricing for its Dynamics CRM online provider, which is assisting it decoy salesforce’s valued clientele. turning out to subsist momentum for Dynamics 365 utility applications has further intensified competition.
further, the recent tie-up of Microsoft and Adobe, which aims to raise the income and advertising and marketing capabilities of each businesses, is a major possibility to the king of CRM.
exceptionally, Adobe had received Magento remaining year to extend its aggressive position in e-commerce advertising dominated by using salesforce, which led to the LinkedIn partnership. moreover, the recent launch of Adobe’s Commerce Cloud, which is fraction of its experience Cloud, is likely to assist it profit a aggressive aspect.
additionally, currently, SAP bought market-analytics startup — Qualtrix exotic — for $8 billion to profit a competitive fraction within the CRM combat. With this deal, the enterprise aims to combine ERP competencies with CRM capabilities, to subsist able to give a comprehensive reply to subsist able to practicable subsist superior than salesforce, which is entirely focused on CRM.
in addition, IBM is strengthening its grip on the cloud-computing application market with its internet-primarily based collaboration software for companies, together with contact administration, speedy messaging and file-sharing programs. The company had got Optevia in 2016 to expand its SaaS CRM solutions and enhance competitive prowess.
while SAP incorporates a Zacks Rank #2 (purchase), salesforce, Microsoft, Oracle, Adobe, and IBM raise a Zacks Rank #3 (hold), at latest. you could note the complete listing of nowadays’s Zacks #1 Rank (powerful buy) stocks here.
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IBM terminal week issued the 10.1 unencumber of Cognos TM1, its windows-based in-reminiscence OLAP database. the brand fresh liberate points a yoke of fresh points that IBM says will aid valued clientele pick up the most out of huge or complicated facts sets.
TM1 is likely one of the product lines that IBM obtained five years ago in its $5 billion acquisition of Cognos. The software, which turned into up to now developed through Applix, facets a 64-bit in-reminiscence database that IBM says is awfully decent at consolidating, viewing, and modifying expansive volumes of multidimensional statistics, specially records used for budgeting, forecasting, and efficiency analysis.
With version 10.1, IBM has brought a fresh desktop client referred to as Cognos perception that helps records exploration and collaboration amongst agencies of users. The utility gifts a drag-and-drop dashboard interface that allows users to explore the statistics from their reviews or spreadsheets. statistics that’s manipulated by using the users are translated again into OLAP participants instantly. IBM introduced Cognos perception with ultimate fall’s unencumber of Cognos 10, and shipped the utility prior this month.
other fresh features embrace a fresh efficiency modeler, more desirable management of the TM1 ambiance via its operations console, a more dispensed structure for more desirable scalability and interactivity, improved conformance to Dimensionally Modeled Relational (DMR) and non-DMR fashions, and multiplied language assist.
Cognos TM1 10.1 is accessible now. For greater tips, note IBM’s site at www-01.ibm.com/utility/analytics/cognos/products/tm1/.
IBM Shuffles the TM1 Deck
IBM targets Mid Market with Cognos express
IBM Acquires BI utility professional Cognos for $5 Billion
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Specialist management accounting consulting company, InfoCube Consulting, announces fresh Cognos technology-based solutions available to assist organizations significantly better performance management.Sydney, Australia, November 07, 2011 --(PR.com)-- InfoCube (InfoCube.com.au) says that a problem with performance management technology is consultants delivering solutions that Do not enhance a client’s commerce by drawing on accounting and finance expertise. InfoCube.com.au helps solve this jam by offering the fresh and intuitive IBM Cognos 10 platform combined with their accounting and finance expertise. The new, intuitive service now provides enterprise-wide, real-time information available to assist management reply key commerce questions as well as the capacity to proactively plan, and to collaborate and share socially in real-time to gain and share fresh insights.
The current Cognos tools allow InfoCube.com.au to implement BI throughout an organisation with a focus pecuniary management. The company works closely with senior finance and accounting management to implement solutions customised for the client’s specific needs. This includes commerce workshops, prototypes, design, delivery, training and ongoing advocate to achieve commerce excellence through fresh software deployments using IBM commerce Analytics technology.
For corporations or commerce that require top-of-the-line enterprise planning, budgeting, and forecasting tools, InfoCube.com.au now also offers deployment of IBM Cognos TM1 applications. Driven by a 64 bit, in-memory OLAP engine, the package offers extremely speedily performance for customers requiring the privilege technology to analyse tangled models, big data sets, and streamed data.
Peter Hughes, the Chief pecuniary Officer from Hunter Douglas in Australia writes, “Our capacity to draw upon InfoCube’s extensive management accounting experience was key to the success of the project.” Without the accounting and pecuniary expertise combined with recommendation on the privilege technology to acquire to solve their problems, InfoCube would not possess delivered the outstanding solution now in place.
The team at InfoCube.com.au is committed to helping both Australian and International businesses succeed. Partnering with IBM helps company staff gain insights on cutting edge technology deployments to assist clients gain short and long-term advantages over the competition.
InfoCube was established in 2002 by John Vaughan and expanded to subsist a full colleague of Cognos in 2006. Today, the company is an Advanced commerce colleague of IBM and focuses on applying IBM Cognos and Where scape Red technology for accounting and finance solutions throughout industry. Specialties embrace rolling forecasts, budgets, planning, and reporting and analysis software tailored to meet client needs.
Contact:133 Alexander Street,Crows Nest, NSW, 2065Phone: 1300 136 755Website: http://www.infocube.com.au
IBM recently announced that MarineMax, the largest recreational boat retailer in the United States, is using IBM commerce analytics to streamline operational planning, better decision-making, and invoke more consistent, collaborative information access across the company. Since implementing the solutions, the retailer has been able to prick inventory costs, better return on marketing spending, and reduce overall planning cycles from months to just a few weeks, among other benefits.
Over the past decade, MarineMax has experienced tremendous growth. Today, the company can subsist organize in 55 locations across the United States, with a multi-channel retail model that includes showrooms, catalogs, a muster headquarters and a full-service online presence. With this expansion came the necessity for stronger, more collaborative information management across the enterprise. Previously, faultfinding data was trapped in many disparate spreadsheets and systems, making it very difficult for commerce leaders and frontline employees to access and share information on sales, costs and inventory.
With IBM commerce analytics software in place, MarineMax has benefited from significant operational efficiencies across utter levels of the company. Store managers now capitalize on self-service reporting and faster access to their store performance, helping them originate better decisions about their merchandising and promotions. Finance is able to invoke a more consistent company-wide budgeting process to ensure forecast accuracy, and can focus on long-term planning and strategic performance analysis. Additionally, senior executives gain a holistic, real-time view of historical, current and projected enterprise performance to ensure company objectives are always on target.
A more efficient budgeting, forecasting and analysis process was, in fact, the primary driver for the fresh IBM system. Prior solutions were unstable and lacked key functionality such as re-forecasting, and “what if” scenario modeling to determine the impact of commerce decisions. With IBM, operational units across MarineMax can now easily labor together from the identical numbers to build integrated budgets and plans – a process that today only takes weeks instead of months – and evaluate performance against plans.
These new-found forecasting efficiencies were especially faultfinding in the region of exact planning. Generally, global retailers experience lead times as long as 6 to 10 months, forcing them to originate substantial bets on inventory, consumer trends and economic conditions. This challenge is magnified in the world of retail boating, where inaccurate commitment planning of extravagance boats can inflate inventory costs. Using IBM commerce analytics, MarineMax can tap into multiple years of sales history, enabling managers to better understand customer exact trends and more confidently establish future commitments, adjusting forecasts throughout the year based on sales activities.
Similar efficiencies possess been experienced in the Marketing department. MarineMax participates in hundreds of key marketing and sales events every year, such as boat shows, which require considerable labor and material resources to flee effectively. IBM analytics provides marketing executives stronger visibility into the proper cost and return on investment of each event. By easily identifying top and bottom performing events, MarineMax can focus efforts only on those events that drive greater returns, and has reduced their annual marketing costs significantly while quiet maintaining industry leading market share.
IBM also underpins the company’s Management By Objectives (MBO) program for employee performance, which helps employees clearly understand corporate objectives and identify their individual or team responsibilities. Using IBM technology, store managers can establish individual goals, monitor team member performance, consume corrective measures when necessary, then roll information up to the store, region and company levels to quickly determine the impact on payroll.
“IBM commerce analytics and performance management is helping us achieve a smarter and more efficient operational model,” said Jeremy Wilson, Vice President of Information Technology at MarineMax. “The company is now better able to strengthen collaboration between finance, human resources, marketing, and store operations, ensuring MarineMax remains agile in responding to market challenges, capitalizing on fresh opportunities and providing the best shopping experience for their customers.”
In the retail world, success is premised on pile customer loyalty and faith by getting the privilege product into the hands of the consumer at the privilege time. Yet every year, the retail industry loses $93 billion in missed sales due to not having the privilege products in stock.
“IBM analytics helps chains like Marine Max eradicate inefficiency and align supply with demand, putting them in a stronger position to better serve the fresh breed of empowered consumer,” said Patricia Vekich Waldron, worldwide distribution sector executive at IBM.
This application with MarineMax reflects IBM’s focus on helping retailers exhaust their information as a strategic asset. IBM recently created a fresh commerce Analytics & Optimization services organization, with 4,000 consultants who can assist clients pick up up and running with abysmal analytics capabilities, and made significant acquisitions in the analytics space such as the recent $1.2 billion acquisition of SPSS and the $4.9 billion purchase of Cognos in 2008.
MarineMax’s analytics and performance management system includes IBM Cognos BI and IBM Cognos Planning, IBM Infosphere Master Data Management Server, IBM Websphere Commerce and IBM Websphere DataStage.
This BeyeNETWORK news item contains information from a recent press release by the company mentioned.
IBM Cognos 8 pecuniary Performance Analytics offers users the flexibility to easily adjust and configure a wide spectrum of reports as speedily as their commerce changes
Sydney, 3 October 2008 – Cognos, an IBM (NYSE:IBM) company and the world leader in commerce intelligence and performance management today unveiled a fresh analytic application designed to provide organisations with fast, actionable insights into pecuniary performance using fully-configurable reports.
Many organisations today exhaust ERP systems that Do not provide management the faultfinding pecuniary visibility they necessity to ensure the commerce is performing against strategic objectives. Analytic applications provide a more cost-effective means to accessing and making sense of ERP data, offering packaged, resilient reporting and analysis complete with out-of-the-box metrics and indicators designed to assist management sequester the underlying causes of changes in commerce performance and act accordingly before it is too late.
IBM Cognos 8 pecuniary Performance Analytics for J.D. Edwards and Oracle E-Business Suite is a packaged commerce intelligence (BI) application that grants line of commerce managers immediate, up-to-date information on their department’s pecuniary performance, cash flow, and vendor relationships, facilitating cross-functional analysis and driving more consistent reporting.
Built on an open, services oriented architecture platform, IBM Cognos 8 pecuniary Performance Analytics includes configurable connectors to current ERPs and other data sources; an adaptable data warehouse with a dimensional data model specifically for performing pecuniary analysis; and a complete spectrum of packaged reports and analytics that can subsist easily adapted to reflect a company’s pecuniary management best practices, and modified as quickly as commerce evolves.
“Other analytic applications in the market today trumpet the sheer quantity of packaged reports they offer, but in most cases, they can only subsist customised through expensive, time-consuming and often error-prone means. With IBM Cognos 8 pecuniary Performance Analytics, organisations benefit from a core set of packaged pecuniary reports that is completely adaptable to their ever-changing commerce needs, enabling accelerated decision-making and providing the deep, operational transparency they need,” said Doug Barton, vice-president of product marketing at Cognos.
“With its pre-constructed data extractions, best-fit data models, and proven commerce intelligence layer, IBM Cognos 8 pecuniary Performance Analytics empowers today's enterprises to labor effectively with time-sensitive, trusted information in faster cycles of accounting and control and commerce performance management.”
Consisting of Accounts Receivable, Accounts Payable and general Ledger analysis modules, IBM Cognos 8 pecuniary Performance Analytics consolidates information from disparate pecuniary data sources into touchstone reporting formats, arming managers with at-a-glance insights into key analysis areas such as planning and performance effectiveness, receivables and payable risk, cash management, and invoice activity. With information in hand, management can then originate the necessary adjustments to plans to mitigate risk and ensure corporate objectives are on target.
Based on the IBM Cognos 8 platform, IBM Cognos 8 pecuniary Performance Analytics enables users to extend their information by capitalising on IBM Cognos’ wealthy spectrum of performance management capabilities – including analysis, scorecarding, dashboarding and multi-dimensional planning – to drive greater commerce value.
IBM Cognos 8 pecuniary Performance Analytics is the latest offering from the suite of IBM Cognos 8 Analytic Applications, joining IBM Cognos 8 Workforce Performance which was first unveiled in April 2006. Built upon a single, common foundation for enterprise wide commerce performance management, IBM Cognos 8 Analytic Applications are reporting and analysis applications that assist extend resource productivity and reduce process inefficiencies by delivering a single, integrated, 360-degree view of an organisation’s commerce operations.
IBM Cognos 8 Analytic Applications are a key component of IBM’s Information Agenda, a fresh approach to information management consisting of industry-specific software and consulting services geared to helping customers exhaust information as a strategic asset across their businesses.
IBM Cognos 8 pecuniary Performance general Ledger Analytics, IBM Cognos 8 pecuniary Performance Receivables Analytics, and IBM Cognos 8 pecuniary Performance Payables Analytics will subsist available in mid-October, either direct from Cognos or its network of resellers worldwide.
About Cognos, an IBM company:
Cognos, an IBM company, is the world leader in commerce intelligence and performance management solutions. It provides world-class enterprise planning and BI software and services to assist companies plan, understand and manage pecuniary and operational performance. Cognos was acquired by IBM in January 2008. For more information, visit http://www.ibm.com/software/data/ and http://www.cognos.com
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